A Purposeful Discovery - Where Two Worlds Unite
Redefining the Purpose & Future of Luxury, whilst supporting Social & Environmental Goals Worldwide
“It is a Purpose and Duty of us All to Protect Our Water Planet and all life that lives upon it. A more Loved World, is a more Sustainable and Nurtured Planet for our Future Generations”.
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Times are rapidly changing and the global community is becoming increasingly more affected by huge economic, social and environmental trends such as climate change and resource scarcity.
The WaterCrystal is the ‘Luxury For A Purpose’ brand designed to create events, products and services which positively contribute towards fresh Water solutions and other social and environmental projects worldwide. Surpassing design boundaries whilst setting a new standard of ‘compassionate luxury and innovation’ within a multitude of global markets, is at the forefront of the visionary brand.
The DROPS Strategy™ provides a global framework which encompasses the Five Focus Elements that are in great need of time, attention and effective action. Each route diligently leads to its own worldwide, sustainable and positive footprint.
The WaterCrystal introduces the sentiment where we freely enjoy our luxuries whilst serving a greater global purpose.
- The WaterCrystal -
Luxury
Purpose
Our Tomorrow's World
Discover TomorrowExplore our Water Journey
Our Water Planet
81% of global consumers say it's extremely or very important for companies to implement programs to improve the social and environmental challeges